(Our new T-Towels featured above!)
We’re talking about healthy food shopping habits, for you and the planet.
As Easter comes around again, friends and families gather for delicious meals. This Easter, we encourage you to take the opportunity to visit your local markets and fill your table with more sustainable options. In doing so, you’ll get better quality produce, connect with your community and save money. Keep reading to see why you should shop farmers direct.
Taste real flavours
The produce you buy at the farmers market are the freshest and tastiest available. Fruits have time to ripen fully in the field and are brought directly to you. That means no long-distance shipping, no gassing to simulate the ripening process, and no sitting for weeks in storage. This food is as real as it gets—fresh from the farm.
When you visit a grocery store, the cost of organic and sustainably grown produce can put a real dent in your pocket. But did you know that at a farmers market, the cost of freshly picked, sustainably grown produce is just a fraction of the price? Without the added overhead of rent, salaries and shipping costs, farmers can often charge much lower prices for the produce you love.
Enjoy the season
When you take the opportunity to visit your local farmers markets, the food you buy is seasonal. That way you’re getting fresh, delicious produce that reflects the time of year. Shopping and cooking from the farmers market helps you to reconnect with the cycles of nature, as you look forward to stone fruit in summer and hearty vegetables in winter.
Given the freshness of seasonal produce, fruit and vegetables can sometimes be covered in dirt and unwanted residues. Remove build up quickly and easily with ENJO’s Fruit & Veg Cloth. Use the rough side to loosen, lift and remove dirt, pesticides, preservatives and wax from your 5-a-day. Finish by drying fruit and veg with the smooth side.
Support farming families
Farming families need your support. Small family farms have a hard time competing in the food marketplace. Buying directly from farmers gives them a better return for their produce.
Better for the planet
Buying directly from your local farmers is also better for the environment, as food is often contained within substantially less packaging. You can further minimalise your waste buy bringing along reusable produce bags, like the ENJO Fruit & Veg Bag. Also, reduce the number of plastics in your weekly grocery shop by bringing fabric shopping bags, such as the Jute Bag.
Organic…until it’s in your kitchen
If you’re purchasing organic or pesticide free produce (from supermarkets or farmer direct), it isn’t enough if your kitchen surfaces are covered in harmful chemicals. Put healthy living first and clean your kitchen with reusable, chemical free cleaning products. The ENJO Kitchen Bundle removes single use plastic and chemicals from your kitchen cleaning routine, with just water. That way you’ll ensure sustainability is embedded into the heart of your home, from grocery shopping to cleaning up after dinner.